Skip to main content

30 Under 30 2017: Meet The Millennials Reinventing Retail And E-Commerce

30 Under 30 2017: Meet The Millennials Reinventing Retail And E-Commerce

Between them, they’ve raised millions of dollars in venture funding. They’ve built game-changing e-commerce platforms, apps, and bots. They’ve launched exciting new products across categories as varied as upscale denim, healthy pet food, and nontoxic lube. They’re pioneers of the subscription economy. They’re figuring out what a transparent supply chain looks like in the age of mobile shopping. And they range in age from just 19 to 29.

Meet the retail and e-commerce 30 Under 30 class of 2017, as chosen from a long-list by our judges Alli Webb, founder of blowout chain Drybar; Toni Ko, founder of NYX Cosmetics and one of America’s Richest Self-Made Women; Jennifer Hyman, cofounder of fashion tech giant Rent the Runway; and alumna judge Tyler Haney of hot athletic apparel startup Outdoor Voices, one of the standouts on the 2016 list.

Many of this year’s crop of impressive young entrepreneurs started a business to solve their own problem. Take 28-year-old Emily Motayed. When she cofounded Havenly with her older sister Lee Mayer in 2013, she didn’t know much about interior design — other than that she couldn’t afford it.

After moving into her first “big-girl” apartment in New York, she discovered that traditional interior designers weren’t interested in working within her modest budget. Working with a roster of more than 200 freelance interior designers, Havenly charges a flat fee that tops out at $199 per room.

The Denver-based e-commerce platform also sells furniture, allowing shoppers to buy a whole Instagram-ready look, from a chic coffee table (candles and all) to an entire dorm room. In three years Motayed and Mayer have grown Havenly’s team from 2 to 60 and raised $13.3 million in funding.

As the daughter of Indian parents, Motayed is one of 19 members of this year’s retail and e-commerce Under 30 list who is either an immigrant or a first generation American.

“I think it always goes back to family,” Motayed said. “My father’s an entrepreneur. He was an immigrant, and came here with very little. You see someone who can take these business ideas and constantly think about them and apply complex solutions. That’s how I grew up.”

One of this year’s most impressive list members is Sudan-born Muhga Eltigani, a 24-year-old University of Pennsylvania graduate who decided to forego law school to work full-time with cofounder (and fellow Under 30 honoree) Sam Roberts on their startup NaturAll Club, a subscription e-commerce company selling hair products geared towards women of color or those with curlier hair types.

NaturAll Club was, until recently, fully bootstrapped; the two secured capital to grow towards the end of 2016. “It took an agonizing first year of trials and tribulations and a great many deals that did not go through,” Eltigani said. “But we prospered and we’re looking forward to this win.”

Some of this year’s Under 30s have found success at the confluence of social media and retail. There’s Amber Venz Box, the 29-year-old behind LikeToKnow.It. In 2014, she launched the only ready-to-shop consumer service on Instagram, allowing users to click through from the photo app to e-commerce sites, buying clothes worn by favorite celebs or from a brand’s curated feed. LikeToKnow.It now generates over $150 million in sales annually.

Our youngest list member, 19-year-old Kylie Jenner, has managed to parlay her reality stardom into a makeup line that appears to be anything but fly-by-night. Kylie Cosmetics has gone from strength to strength, with each incarnation of her $29 Lip Kits selling out upon release. Sources close to the teenager suggest the glosses did 7 figures in revenues in 2016 alone. (Per Forbes’ estimates, she was the second-highest annual earner overall in her family in 2016, after half-sister Kim Kardashian.)


Popular posts from this blog

4 Ways to Make Extra $100 on Social Media

What if I offered you an extra $100 today, would you take it? I know I would. Extra money definitely comes in handy.

Many individuals concentrate on saving money, yet expanding it is the opposite side of that coin. You can use your skills, your social media on your spare time to make few extra cash today.

Social Media 1. Sell Photos Do you have many followers on Instagram? try selling some of your photos. Stock photo sites hire photographers, professionals, and amateurs alike.
2. Sponsored posts. If you’ve got a large following on social media, brands will pay to get access to them. You can charge per post, or set up a long-term agreement with a company. Try applying for a Famebit Creator account, promote your social media profile to advertisers and make easily $100 or more. 3. Work as a freelance virtual assistant. You can use your skills to build a company’s social media. You can charge $30 an hour easily, and make $100 in less than four hours. You may want to create a gig in Fiver…

[METHOD] New Way to Create and Promote Dropship Business

Business Idea: Dropshipping Profit: $2,000 - $30,000 per month
Want to earn 6-7 figures a year? Why not try dropshipping! They are already hundreds and thousands of successful dropship entrepreneurs earning millions a year. And most of these entrepreneurs ordered products from AliExpress and sold it double at their online shop.

Did you know that most of the AliExpress/Alibaba items are sold on Amazon and eBay, and not only those that are delivered from China? AliExpress is the retail arm of Alibaba, the wholesaler. I've been looking at reviews and sales numbers for AliExpress items on eBay and Amazon to give me a superior thought of what sells best in USA and UK.

I've discovered that there is a considerable amount of low-quality items on Aliexpress and that you must be watchful who you purchase from. But I listed down some reliable sellers and items worth selling. A high rate of positive reviews doesn't really mean a lot – it's normal for sellers to give rebates or di…

[METHOD] Make Money through Facebook Page + CPA Affiliate Campaign

I recently saw some Facebook pages doing some giveaways . They were mainly about luxurious cars Range Rover, BMW, Mercedes etc. Maybe some of you have seen them too they are still out there.
I didn't like the idea but anyways I decided to test it. 
Results : I made ~ $1000 in 3 days. the fake page & FB account I was using got taken down.
I'm no longer using this method since it's not that sustainable but I feel it may help someone get started in IM or provide someone with new ideas on how to make money on fb
1.) Have a Facebook account.  You should preferably not use your real Facebook account if you want to use blackhat on this method.
2.) Create a Giveaway Page. Have a creative story on your page like this one:

Win 1 Of 2 Beautiful [car name] (Ends on [date])

This will be the first time in Facebook History that we at [car name] will be giving away 2 Beautiful [car name] to two winners that we will randomly select on [date]

Want to join this amazing giveaway for a cha…